Every growth-oriented company and consultancy worth its salt recognizes forming strategic partnerships can be a great way to grow revenue without adding overhead. If you’re in the tech world, often that means joining a partner program offered by a managed services and infrastructure company like Codero to resell or build upon our products or simply refer clients.

As customers began to rely on (and expect) Internet access, the competitive landscape shifted and RLECs began to make the investments needed to provide Internet service. But before long, third parties sprung up to offer their own Internet service and related IT solutions even in rural areas, making the competition suddenly much stiffer for RLECs.

If you’ve ever lived in a small town, you know what an RLEC is, even if you don’t know the term. For over a century, rural local exchange carriers (RLECs) have delivered telephone service to residents and businesses in areas of the country that large telecommunications providers don’t serve.

If you’re operating in a saturated marketplace, every competitive advantage becomes key -- can you go to market six months faster than the next company? Are your services more comprehensive or competitive? Do you have higher margins? More revenue streams?

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