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	<title>Codero &#187; IceRocket</title>
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		<title>The Search For Search, Part II.</title>
		<link>http://www.codero.com/blog/the-search-for-search-part-ii/</link>
		<comments>http://www.codero.com/blog/the-search-for-search-part-ii/#comments</comments>
		<pubDate>Mon, 16 Nov 2009 22:33:45 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Online Tools]]></category>
		<category><![CDATA[Collecta]]></category>
		<category><![CDATA[IceRocket]]></category>
		<category><![CDATA[Kosmix]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[search engines]]></category>
		<category><![CDATA[Search-cube]]></category>

		<guid isPermaLink="false">http://www.codero.com/blog/?p=73</guid>
		<description><![CDATA[Last time, we took a quick tour through several new search engines, each departing from the usual search algorithms with a focus on decision-making, categorization, calculations and/or images. As a small- or medium-sized business owner, it’s important for you to know how each actually organizes and displays results for your site. To illustrate this, we [...]<p><a href="http://www.codero.com/blog/the-search-for-search-part-ii/">The Search For Search, Part II.</a> is a post from: <a href="http://www.codero.com/blog">Codero dedicated hosting blog</a></p>
]]></description>
			<content:encoded><![CDATA[<p>Last time, we took a quick tour through several new search engines, each departing from the usual search algorithms with a focus on decision-making, categorization, calculations and/or images. As a small- or medium-sized business owner, it’s important for you to know how each actually organizes and displays results for your site. To illustrate this, we need a topic that’s very distinctive – and current. Something like…”cluster ballooning.”<span id="more-73"></span></p>
<p>Cluster ballooning is an unusual, some would say ‘extreme’ sport: think hot air ballooning, but with as many as 150 smaller, helium-filled balloons tied to a lawn chair – then you float away, controlling your flight (sometimes across state lines) by popping the four-foot-high balloons, selectively of course. It’s the stuff of movies, rallies and media events. Let’s see how some of the search engines treat this topic.</p>
<p><a href="http://www.codero.com/blog/wp-content/uploads/2009/11/Picture-1.jpg" target="_blank"><img class="alignright size-thumbnail wp-image-78" title="Picture 1" src="http://www.codero.com/blog/wp-content/uploads/2009/11/Picture-1-150x150.jpg" alt="Picture 1" width="150" height="150" /></a>Type in “cluster ballooning”, and<strong> Google</strong> offers a respectable set of results: beginning with an Introduction at <a href="http://www.clusterballoon.org" target="_blank">www.clusterballoon.org</a>, a Wikipedia entry and several image results. Then a smattering of sites from a few of the experts on the sport, a couple of recent blog posts and video results from YouTube. Next, we’ll try <strong>Kosmix</strong>, which features a dashboard of news, reviews, videos and tweets on a given topic. It provides the same results from Google but simply groups them together into Web Search, Images, Video, News &amp; Blogs, etc., as well as recent Twitter results.</p>
<p><a href="http://www.codero.com/blog/wp-content/uploads/2009/11/Picture-2.jpg" target="_blank"><img class="alignleft size-medium wp-image-79" title="Picture 2" src="http://www.codero.com/blog/wp-content/uploads/2009/11/Picture-2-300x84.jpg" alt="Picture 2" width="300" height="84" /></a>But what if you need real-time results, not those based on popularity over time? Try <strong>Collecta</strong>, which continuously monitors the Web for new blog posts, tweets and news updates. In a matter of seconds, a handful of results appear: from Twitter, Reddit and more – today, a month ago, etc. Or maybe you need real-time and more overall results on cluster balloons? <strong>IceRocket</strong> delivers that, with an emphasis on Blog results, even a cool News item that didn’t show up elsewhere.</p>
<p><a href="http://www.codero.com/blog/wp-content/uploads/2009/11/Picture-12.png" target="_blank"><img class="alignright size-thumbnail wp-image-80" title="Picture 12" src="http://www.codero.com/blog/wp-content/uploads/2009/11/Picture-12-150x150.png" alt="Picture 12" width="150" height="150" /></a>Since cluster ballooning is such a visual topic, <strong>search-cube.com</strong> may offer another perspective. A “visual search engine”, it does allow you to preview websites, videos and images instantly, before you click through, particularly if you are searching for a specific photo or graphic. How does <strong>Bing</strong> stack up? While the weighted search results are similar to Google’s, the biggest difference with Bing includes built-in features offering a very different user experience. Compared to the Google UI, Bing SERPs are generally cleaner, more visually appealing. “Similar” searches are listed in the right sidebar, along with a “Table of Contents” in the upper left, and users can easily access their own search history.</p>
<p><strong><em>Next:</em></strong> Comparing Google, Bing, Yahoo
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<p><a href="http://www.codero.com/blog/the-search-for-search-part-ii/">The Search For Search, Part II.</a> is a post from: <a href="http://www.codero.com/blog">Codero dedicated hosting blog</a></p>
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